Organizations need the tools to deliver exceptional customer experiences. With so much customer data at business’s fingertips, they have the opportunity to enhance analytics and tailor lead management strategies to enhance growth at scale. Auto merge and convert lead management tools empower organizations to overcome their most pressing routing challenges, improve trust with customers, and […]
According to HubSpot, generating leads or developing an effective B2B Lead Management Strategy was once again the number one challenge for B2B marketers in 2020. That’s not surprising. After all, leads are to your marketing strategy what gasoline is to your car—cut off the supply, and the engine will stop—cold. As Crazy Egg correctly […]