Crucial Key Points to Account Based Marketing Success
HubSpot reports that 67% of brands use account-based marketing strategies today, and that’s for a series of good reasons. Strategically designed Account-Based Marketing (ABM) provides limitless powerful possibilities for success. This is a process that allows you to synchronize your...
Essential Tips to Automate Lead Routing in Salesforce
Lead routing is the process of distributing incoming leads among sales representatives. Although you can make the process as easy as creating an alphabetical list of your sales team and assigning them leads to whoever is next on the list,...
6 Reasons Multiple Sales Reps Working on the Same Lead is Disastrous
Whether you are looking to maintain the size of your business or scale and grow, it all starts with the ability to acquire and retain leads. Few things can spell disaster for your sales team like multiple representatives working on...
B2B Sales Leader – Reinvent Yourself while Working-at-Home
In the wake of the coronavirus outbreak and the global mandate for everyone to work from home, the business world has been turned on its head. Working from home and staying indoors means no commute, no office, and a lot...