Cost of Inefficient B2B Lead Management

Lead management concerned inefficiencies are one of the most costly mistakes a B2B firm could make. The consequences of poor lead management translate into low conversion rates, a negative impact on a firm’s reputation in the marketplace, and most importantly,...

Key Features for Lead Distribution Software

What is lead distribution in sales? “Lead distribution is the process of automating the delivery of digital leads to lead buyers, salespeople, or third-party software solutions. When it comes to sales, lead distribution is a highly underrated process, although its...