Develop Effective B2B Lead Management Strategy with LeadAngel

According to HubSpot, generating leads or developing an effective B2B Lead Management Strategy was once again the number one challenge for B2B marketers in 2020.  That’s not surprising.  After all, leads are to your marketing strategy what gasoline is to...

6 Best Practices of Efficient B2B Lead Management

Business-to-Business (B2B) marketing can be quite challenging because it is harder to personalize communications with a business than it is the case for an individual customer. When selling to other firms, you need to take a unique approach to lead...

Cost of Inefficient B2B Lead Management

Lead management concerned inefficiencies are one of the most costly mistakes a B2B firm could make. The consequences of poor lead management translate into low conversion rates, a negative impact on a firm’s reputation in the marketplace, and most importantly,...