In an era where most of the activities have moved digital, marketing is becoming increasingly complex. Today, most businesses are tracking down potential leads rather than simply putting up a general advert and waiting. Lead tracking forms the core of...
Auto Conversion of leads into contacts is a priority for any strategic business-to-business marketing team. Unfortunately, marketers who rely on manual conversions of leads face a lot of challenges. In fact, only a very small percentage of the traffic ends...