Leandata can be a good fit for account-based marketing
LeanData delivers a range of Salesforce-native tools for marketing, sales, and revenue operations with lead-to-account matching at its foundation. Within Salesforce, LeanData automates go-to-market activities to increase productivity and efficiency.
In the context of ABM, engagement refers to every interaction a major account has with your company. It encompasses anything from a marketing campaign activation engagement to a meeting with a member of your sales team. Your revenue teams may use real-time account interaction data to penetrate target accounts and build those lucrative relationships over time.
Numerous revenue teams’ data management difficulties have been exposed due to the migration of many GTM activations to ABM. Data is generally stored in silos across CRM, marketing automation, and sales interaction platforms, resulting in clumsy, handmade alternative solutions to get by.
LeanData’s products coordinate and automate the go-to-market process, allowing B2B businesses to enhance their speed-to-revenue and buyer experience. Sales professionals receive just the leads, contacts, accounts, and prospects they need to focus on using LeanData’s Lead-to-Account Matching, Routing, and Engagement solutions, allowing them to close more deals and produce more revenue quicker.
Ringlead can simplify your lead segmentation
RingLead Routing enables users to quickly and simply construct bespoke routing processes and create a series of groups to allocate in-coming Leads, Accounts, and/or Contacts via online forms or list imports to the right Owner, allowing sales and marketing to connect with them appropriately.
With RingLead segmentation, you can segment leads in real-time and ‘personalize’ your marketing efforts to boost ROI on marketing expenditure. It helps you optimize how you route, sell, and promote, group buyers by industry, area, persona, or another field.
Data enrichment, data cleanup, and lead scoring are the other stand-out features of Ringlead that enhance sales.
Discover LeadAngel Difference for Boosting Your ROI
LeadAngel effectively connects incoming leads with existing accounts using the most powerful and flexible routing engine. It is possible to route leads based on the organizational structure and desired rule sets using LeadAngel, an advanced machine learning-based lead routing software. Here’s what makes LeadAngel a powerful lead distribution platform:
- LeadAngel enables the routing of leads, accounts, contacts, and opportunities segments depending on company size, geography, industry, and other factors and the distribution of leads, accounts, contacts, and opportunities segments using round-robin assignment and other algorithms.
- LeadAngel stands out as it offers certain features not available to its competitors. Automated lead-to-account matching, lead routing, and data cleansing features of LeadAngel save time and money while increasing pipeline.
- The technique of account matching has many advantages, as in account-based marketing, it’s essential. This new lead management practice makes a better prospect experience and speedier marketing procedures possible.
- Duplicate leads, contacts, and contacts may now be deleted using LeadAngel’s platform. LeadAngel also delivers an account-account duplicate report using a fuzzy matching method. Sales operations can now target and connect more effectively with B2B customers using real-time data deduplication, account matching, and auto-conversion of leads into contacts/accounts.
- Virtual accounts are one of LeadAngel’s most distinctive features. Not all net new accounts should be in your CRM, and they don’t need to be unless they participate in important ways. LeadAngel’s revolutionary virtual account allows you to handle leads from net new virtual accounts and gain insight into net new accounts over time.
Trust LeadAngel to Improve Your Speed to Lead
In terms of lead distribution software, there are hundreds, perhaps thousands, of solutions to choose from. Use LeadAngel to empower your sales team by providing intelligent lead routing. Book a demo today to improve your lead volume and learn how you can leverage our powerful & flexible routing engine.