CONVERTING LEADS TO SALES After the challenging state of the economy in the year 2020, the need to catch up and improve sales has grown globally. Most businesses are slowly resurrecting and adjusting, trying to regain their rightful place among...
According to HubSpot, generating leads or developing an effective B2B Lead Management Strategy was once again the number one challenge for B2B marketers in 2020. That’s not surprising. After all, leads are to your marketing strategy what...
Account based marketing (ABM) offers an extremely strong pool of potential lead generation opportunities to capitalize upon. The strength that ABM strategy provides lies in its precision, indicated by the name: account. The...
LeadAngel has released a new update where it uses SFDC lightning components that provides enhanced security and improved user experience. All the components are also backward compatible with classic mode. One of the primary objectives of...
The marketing world continues to evolve daily with the incorporation of new and better ways to generate leads and make conversions accordingly. The use of lead routing software like LeadAngel is among the most effective marketing organization...
HubSpot reports that 67% of brands use account-based marketing strategies today, and that’s for a series of good reasons. Strategically designed Account-Based Marketing (ABM) provides limitless powerful possibilities for success. This is a...
Fresh, valid, and clean data is the lifeline of B2B marketing, including direct mail or email marketing. It determines your company’s ROI and success, especially for large blue-chip companies. These companies experience many changes:...
Business-to-Business (B2B) marketing can be quite challenging because it is harder to personalize communications with a business than it is the case for an individual customer. When selling to other firms, you need to take a unique approach to...
Lead routing is the process of distributing incoming leads among sales representatives. Although you can make the process as easy as creating an alphabetical list of your sales team and assigning them leads to whoever is next on the list, this...
The business world continues to change rapidly, and you have to keep up with the pace or buckle under fierce competition on the market. But you can remain profitable if you invest in revenue operations to align marketing, sales, and customer...
