Does your business lose valuable leads due to slow response times or misaligned sales efforts? Are you also struggling to connect with the right sales reps to engage with the correct accounts at the right time? Well, you are not alone, as these inefficiencies are more common and significantly impact your sales potential than you […]
HubSpot reports that 67% of brands use account-based marketing strategies today, and that’s for a series of good reasons. Strategically designed Account-Based Marketing (ABM) provides limitless powerful possibilities for success. This is a process that allows you to synchronize your marketing and marketing teams much more powerfully than before. The marketplace is always evolving. New […]
Effective lead routing isn’t just a process—it’s the heartbeat of sales success. In Salesforce, it’s about swiftly connecting the right sales reps to the right leads using predefined rules. When done right, leads are promptly addressed, skyrocketing your conversion potential. But what if a high-value lead gets overlooked or ends up being chased by multiple […]
Whether you are looking to maintain the size of your business or scale and grow, it all starts with the ability to acquire and retain leads. Few things can spell disaster for your sales team like multiple representatives working on the same account. Duplicate leads are not only ineffective but can destroy your company. Let’s […]
In the wake of the coronavirus outbreak and the global mandate for everyone to work from home, the business world has been turned on its head. Working from home and staying indoors means no commute, no office, and a lot more time to yourself and/or with the family. Professionals from coast to coast are having […]