(5) Automated feedback capture
The best thing about the modern world is that software keeps getting better and better, offering us tons of possibilities to make our business more functional and successful. For instance, automated feedback capture enables users to track what happens to leads when salespeople accept them. Since your goal is to get the ideal software, then it’s useful to mention it will wait a few minutes after the sales rep is notified through push notification, email, or text message. Then, it asks the sales rep to give an update to sales leaders who will modify the lead management strategy for optimal results. With this feature, the lead assignment becomes easy, effective, and fast.
(6) Availability-based lead distribution
A general misconception is that every software for lead distribution is way too expensive for a business whose finances are not that great. You’ll be happy to know that free lead distribution software is also a viable option for businesses that want to optimize the way their leads are managed, distributed, and utilized to boost sales. In most cases, free software doesn’t provide the full extent of features that paid versions to do, but it can be a great starting point.
When discussing features, your software should contain, it’s also useful to mention availability-based distribution. What does this mean? Sometimes it happens that a person to whom the lead was assigned isn’t in the office. That would mean the particular prospect is unintended until that person comes back. This is the reason why many leads are lost. With this software, the story is different; the tool checks whether the user is available. As a result, only those sales reps who are available will take the call and get new leads.
(7) Instant notifications
The speed is crucial for lead management. After all, leads need to be taken care of when they’re “hot” in order to convert them to customers fast and without too much hassle. You need a tool that will send instant notifications as soon as the new lead is assigned to some person. The sooner the notification arrives, the sooner the salesperson is able to do their job.
Lead distribution software is an important part of lead management, distribution, marketing strategy, and sales. The ideal software is easy to use and offers a plethora of features for users. Take some time to consider different options and compare them before you get the ideal software.